Editor’s note: This story is part of our “50 Stories of People Helping People” series. As we celebrate Penske’s 50th anniversary in 2019, we are spotlighting associates every Friday who are making a difference in their communities.
A shock of cold air greeted Jeffry Santos as he stepped onto his porch, a reminder of winter’s tenuous grip, soon to be replaced by the warmth of well-wishers.
The aroma of freshly painted walls – a symbol of rebirth and renewal – waded through a once-blighted Reading, Pennsylvania, row home, the site of a joint revitalization project between Penske and Habitat for Humanity of Berks County.
Serving the community is central to the mission of the Salvation Army of Reading, Pennsylvania, yet on a recent warm September day, it was a group of Penske associates who came to serve.
A home’s warm embrace wrapped around a lifetime of cherished memories can prove to be elusive for families unable to navigate the economic path to homeownership.