September 16, 2016
As tales of trucking life leapt from the small screen, in such 1970s and ‘80s television programs as “Movin’ On” and “BJ and The Bear,” a teenaged Brian Tolle found himself drawn to the freedom of a life lived on the road.
<p>Never one to be in favor of the confining space of an office or warehouse job, Tolle found himself considering trucking as a career because it looked interesting, he liked to drive and wanted the opportunity to travel.</p><p><img class="rm-shortcode" data-rm-shortcode-id="a3bd6b678712c7f9ebfb77dd96cb35cb" data-rm-shortcode-name="rebelmouse-image" id="04848" type="lazy-image" data-runner-src="https://assets.rebelmouse.io/eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJpbWFnZSI6Imh0dHBzOi8vYXNzZXRzLnJibC5tcy8xOTEyODA1My9vcmlnaW4ucG5nIiwiZXhwaXJlc19hdCI6MTYzODA5MDQ2Mn0.D7g5jnrGidDK3oqr88YX8K4ZnHkKRuRJk7pjmBEVR_g/img.png?width=980"/>“I still enjoy this job after 35 years,” said Tolle, a <a href="https://www.penskelogistics.com/">Penske Logistics</a> driver (pictured right). “I am not a young guy like when I started at 25 years old, but I still like the appeal.”</p><p>So has the television and movie industry, which has produced trucking-themed entertainment dating back to “<a href="http://www.imdb.com/title/tt0033149/?ref_=fn_al_tt_1">They Drive By Night,</a>” released in 1940, starring Humphrey Bogart as an independent truck driver struggling to make ends meet during the Great Depression.</p><p>“There was a time when big rig drivers were looked on as free spirits and even maybe romantic, but not so much today,” said Howard Buck, CEO of <a href="http://www.studioservices.com/">Studio Services Inc</a>., which represents Penske vehicles for product placement opportunities in film and television.</p><p>Yet, the 1970s could be considered the golden era for movies depicting trucking life with the release of <a href="http://www.imdb.com/title/tt0077369/?ref_=nv_sr_1">“Convoy”</a> as well as the <a href="http://www.imdb.com/title/tt0076729/?ref_=nv_sr_1">“Smokey and The Bandit”</a> series.</p><p>“I think the Smokey and the Bandit film with Jerry Reed, a popular country singer at the time, playing a free-spirited character Cledus, is possibly the very best example of a loveable sidekick who happens to be a very good big rig driver,” Buck said.</p><p>The Sylvester Stallone film “Over the Top” is “another great example of a lovable character struggling to make a living with his old rig,” Buck said. “It is not hard to pull for him to win and get his life’s dream – a new tractor.”</p><p>While storylines may have slowed, placement of trucks, including some Penske trucks, can be found in some of today’s most popular summer films, including blockbusters like <a href="http://blog.gopenske.com/news/penske-truck-rental-appears-in-the-amazing-spider-man/">“The Amazing Spiderman”</a> and <a href="http://blog.gopenske.com/news/penske-part-of-marvels-captain-america-the-winter-soldier-video/">“Captain America: The Winter Soldier.”</a></p><p>“Because of our relationship with the motion picture industry, Penske Truck Rental is the number one brand used for production equipment rentals,” Buck said. “If a film is specifically looking for a semi-truck, delivery van, or moving vehicle, we will get the first call.”</p><p>For his part, Tolle said he looks back fondly at those old programs that helped him choose a life-long career.</p><p>Interested in a driving career with Penske? Visit <a href="http://www.GoPenske.com/drivers">www.GoPenske.com/drivers</a> for employment opportunities. The company offers competitive wages and a wide range of<a href="https://www.gopenske.com/careers/employment_benefits.html"> </a><a href="https://www.gopenske.com/careers/employment_benefits.html">benefits</a>. Penske is an Equal Opportunity Employer.</p><p><em>By Bernie Mixon</em></p></div>
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